Social media and digital advertising dimensions vary depending on the platform and the type of content. Here’s a comprehensive list of the most common dimensions for major platforms as of 2024:

Facebook

• Profile Picture: 180 x 180 pixels
• Cover Photo: 820 x 312 pixels
• Shared Image: 1200 x 630 pixels
• Shared Link Image: 1200 x 628 pixels
• Event Image: 1920 x 1080 pixels
• Story Image: 1080 x 1920 pixels

Instagram

• Profile Picture: 320 x 320 pixels
• Square Post: 1080 x 1080 pixels
• Landscape Post: 1080 x 566 pixels
• Portrait Post: 1080 x 1350 pixels
• Story: 1080 x 1920 pixels
• Reels: 1080 x 1920 pixels
• IGTV Cover: 420 x 654 pixels

Twitter

• Profile Photo: 400 x 400 pixels
• Header Photo: 1500 x 500 pixels
• In-stream Photo: 1600 x 900 pixels